Road Atlanta, Braselton, GA Road Atlanta Welcomes #GRIDLIFE as New Event for 2016

Ever been to a track event that incorporates time attack, high performance driving experience (HPDE), full-course drifting and a car meet? Maybe. Ever been to one with all of these elements, plus a full-scale EDM concert after the day's activities? Here's your chance!

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Road Atlanta is proud to welcome #GRIDLIFE as the newest addition to our 2016 lineup, and what an event we expect it to be! With the local and regional festival scene kicking into high gear, #GRIDLIFE South promises to deliver a high-energy, high-speed weekend that brings music and motorsports together in a way that you've never seen. Join us August 26th through 28th for a full-blown, totally immersive motorsports festival by day and a feel-good electronic music showcase by night, featuring some of the top artists in the country.

As the first rendition of this event on the East Coast, we're hoping you'll join us to help make this #GRIDLIFE the most enthralling one yet!